Smarty Pants

Each webisode of this broadband series features a little Smarty Pants giving smart, sound advice on a variety of health, parenting, nutrition, and safety tips. The advice comes from an actual doctor (consultant or organization) — but it’s delivered in a humorous manner straight from the mouth of a cute little kid. This advertiser-friendly format is sponsor-ready, with subjects easily targeted to a specific brand and with endless opportunities for product-placement. The best part: this is a cost-effective production. A pure idea delivered in a simple, entertaining format — an Atlas signature!